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"Warm on a Cold Night" Simultaneously Aired in Multiple Overseas Markets, Reaping Wide Acclaim from Viewers

2023-03-28 10:00

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On 12 March 2023, the ancient sweet drama "Warm on a Cold Night", exclusively distributed overseas by IXMedia, saw a successful conclusion for its members on iQIYI. The drama is directed by Li Huizhu as the general director, directed by Deng Wei'en, Huang Bin and Chen Ziqiang, with Li Yitong and Bi Wenjun in the lead roles.

 

The drama tells the story of Su Jiu'er (Li Yitong), an eccentric female constable, and Han Zheng (Bi Wenjun), a cold and serious young master, who go from being quarrelsome partners to lovers in a thrilling and sweet love story to track down a serial murder case in Jiuxiao City. The make-believe world presented in the plot is full of oriental aesthetics and chivalry, and the continuation of the usual tactics and concepts used in traditional idol dramas made it hit the right spot for overseas audiences.

 

During its run, the drama's ratings have been overwhelming, with more than 360 top searches on the internet, over 3.3 billion reads on Weibo and over 1.5 billion reads on Tik Tok, making it one of the most talked about costume dramas since the start of 2023. What's more, the drama was simultaneously broadcast in North America, Southeast Asia and other markets, and received rave reviews from overseas audiences during its broadcast.

 

The drama's rating on the famous North American film and television platform Rakuten Viki has risen from 9.1 to 9.2, and its rating on the globally renowned rating website Mydramalist has risen from 8.1 to 8.2, with positive reviews constantly updated on the site. In addition, the drama has continued to gain popularity on Youtube, Facebook, Instagram and Twitter, with many overseas netizens saying that the plot is very touching and they are impressed by the lead actors.